Renault Refactory

Client

  • Renault

Year

  • 2023

Agency

  • Auditoire

Production

  • AC3 Studio

Category

  • Interactive Installation

Renault Refactory

We are so grateful to have been commissioned by Auditoire to produce this interactive module presenting Renault Refactory and the ecological evolution that they have embarked on. An ambition that carries with it the social responsibility of being eco-friendly, reducing, reusing, and recycling raw materials.

We’ve produced a plug and play module that is made to travel to showcase their innovative approach and where their commitment to sustainability is tangibly and visually demonstrated. The result is a playful interactive traveling table to showcase Renault’s corporate social responsibility (CSR) approach.

With a total of 5 areas for viewers to interact and learn about their green strategy - Renault’s raw materials can be lifted to be viewed in their truest form, along with dynamic interplay with their model cars to explore the manufacturing processes. Last but not least, viewers can test their knowledge through a series of interactive quizzes on the comprehensive history of automobiles.

Credits

Client

  • Renault

Year

2023

Agency

  • Auditoire

Production

  • AC3 Studio

Project management

Denise Vieira

Creative Team

Jean-Rémy Perot, Joseph Burkarth, Max Coisne, Remi Grosson, Vincent Coutelin, Benjamin Legris, Dorian Antuofermo, Alex Pages, Florian Casanaova, Sylvain Delaire,Vincent Doumax, Louis Simon

Video ans stills

Pascal Montary

Video editing

Jeanne Chauveau

Sound

Nicolas Zuber

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